2015 Event H.J. Heinz Co and Kraft Foods Group Inc. will merge to form the third-largest global food company, Kraft Heinz Co.; the merger will be financed by Warren Buffett's Berkshire Hathaway and Jorge Paulo Lemann's 3G Capital 2014 Event Germany beats Brazil 7-1 in the World Cup semifinals; the defeat is considered a possible explanation for ensuing incidents of bus burning around Sao Paulo 2014 Event The World Cup opens in Sao Paulo, Brazil, with Brazil matched against Croatia; Brazil wins the opening game 3 - 1 2012 Event The governing Worker's Party takes control of Brazil's financial capital and largest city when Fernando Haddad is elected mayor of Sao Paulo 1997 Death Paulo Freire, Brazilian educator, influential theorist of critical pedagogy, educator, author, studied philosophy, phe, nomenology, psychology of language, embraced a non-orthodox form of liberation theology, wrote 'Pedagogy of the Oppressed', dies from heart failure 1991 Death Paulo Muwanga, chief of Uganda (1980), dies 1986 Death Paulo Correia, Guinee-Bissaus colonel/putschist, executed 1984 Event 22nd Tennis Fed Cup: Czechoslovakia beats Australia in Sao Paulo Brazil (2-1) 1974 Event Fire kills 189 in less than 25 minutes (Sao Paulo Brazil) 1970 Birthday Paulo Barrancos Guerra, Portugal, 10k runner 1968 Birthday Paulo, Jr., Brazilian pop bassist, Sepultura, Morbid Visions 1963 Birthday Luiz Mattar, born in Sao Paulo, Brazil, professional tennis player, won seven top-level singles titles and five doubles titles from 1986 to 1995 1947 Birthday Paulo Coelho, Brazilian Novelist 1939 Birthday Maria Bueno, born in Sao Paulo, Brazil, tennis player, Wimbledon 1959 1939 Birthday Marlos Nobre, born in Recife, Brazil, composer, pianist, conductor, commissioned by Free University of Music, Sao Paulo, Ministry of Culture 1924 Event Military revolt in Sao Paulo Brazil 1921 Birthday Paulo Freire, born in Recife, Brazil, Brazilian educator, influential theorist of critical pedagogy, educator, author, studied philosophy, phenomenology, psychology of language, embraced a non-orthodox form of liberation theology, wrote 'Pedagogy of the Oppressed' 1695 Death Giovanni Paulo Colonna, composer, dies at 58 1641 Event West India Company conquerors Sao Paulo de Loanda, Angola 1637 Birthday Giovanni Paulo Colonna, composer 1594 Death Paulo Bellasio, composer, dies at 40 1554 Birthday Paulo Bellasio, composer